COACHING TRENDS IN ROMANIA

  • Lorena Florentina Popescul Alexandru Ioan Cuza University of Iași, Doctoral School of Economics and Business Administration
  • Loredana Jitaru Alexandru Ioan Cuza University of Iași, Doctoral School of Economics and Business Administration
DOI: https://doi.org/10.12955/cbup.v5.938
Keywords: Coaching, Trends, Romania, Qualitative research, in-depth interview

Abstract

The purpose of this study is to determine the future coaching trends in the Romanian market in the short, medium, and long term. We conducted a qualitative analysis where we administered a semi-structured, in-depth interview with 10 coaches asking them to share their opinions about the incoming trends in the Romanian coaching market. We note that the answers provided by coaches indicate a strong tendency for future growth in coaching; the public’s awareness of this topic is estimated to increase, especially because most organizations will realize that they can no longer cope with the new waves of change in the markets and in people’s behavior. This study can benefit experts interested in the current state of coaching, as well as decision-makers who seek to implement coaching in their organizations or in their personal lives. This work highlights valuable results that can act as starting points for additional research. This type of study is rare in Romania, and hence, this present study is important for understanding the impact of coaching trends in the Romanian market in the short, medium, and long term.

References

Bolchover, D. (2006), Morții vii. Rupți de lume, duși dintre noi: crudul adevăr despre viața de birou. Coaching & Leadership. Editura Codecs, București, Romanian edition.

Botton, A. (2004). Status Anxiety. Hamish Hamilton, London.

Goldsmith, M. (2004). E-coaching roles. Journals of Executive Excellence, 21(7), 1-3.

Published
2017-09-22
Issue
Vol 5 (2017): CBU International Conference Proceedings 2017
Section
Economics and Business
Copyright (c) 2017 Lorena Florentina Popescul, Loredana Jitaru

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